Performance Marketing

Ads That Sell.

Meta, Google and marketplace ads run by the same team that makes your creative — tested weekly, scaled only when the numbers hold, measured in revenue.

4.8×
Avg Blended ROAS
−38%
Avg Cost per Acquisition
Weekly
Creative Testing Cycles
1
Team: Creative + Media
Creative-Led Performance

Most ad accounts don't have a media problem.
They have a creative problem.

Platforms have automated the targeting. What decides your ROAS now is the creative — and how fast you can test it. That's why our media buyers sit next to our production floor, not in another company.

Marketplace & Q-Com Ads

Where ads and shelves meet.

Amazon AMSFlipkart AdsBlinkit / Zepto PromosInstamart VisibilityACOS ManagementStock-Aware Scaling

Amazon AMS, Flipkart ads and quick-commerce promotions — run by the same team that manages your marketplaces, so spend never scales into an out-of-stock listing.

AMS
Amazon Ads

Architecture, bids and brand defence — daily.

QCOM
Q-Com Promotions

Visibility bursts timed to seasons and stock.

SYNC
Stock-Aware Spend

Ads throttle automatically when inventory dips.

ACOS
Profit Guardrails

Growth targets set against real margins.

Proof, Not Promises

Spend that paid for itself.

PAID SOCIAL

D2C Snacking Brand

FMCG · Snacks

Always-on reels retainer feeding Meta — creative tested weekly, winners scaled, one team owning content and spend.

4.8×
Blended ROAS
20/mo
Ad Creatives
−38%
CPA
SEARCH + SOCIAL

Fashion Label

Apparel · D2C

Full-funnel rebuild across Meta and Google — catalogue ads, retargeting and brand search working as one system.

3.6×
ROAS at Scale
+72%
New-Customer Revenue
6 mo
To Payback
MARKETPLACE

FMCG Foods Brand

FMCG · Foods

AMS restructured with stock-aware scaling — spend grew only where shelves could serve it.

−28%
ACOS
2.4×
Ad-Attributed Sales
0
Out-of-Stock Spend Days

Representative results — sample data shown. Detailed case studies shared on call.

Where We Buy
MetaInstagramGoogleYouTubeAmazon AdsFlipkart AdsBlinkitZeptoProgrammatic
How We Work

Test. Learn. Scale.

Performance is a weekly rhythm, not a set-and-forget campaign.

01

Diagnose

Account audit — where spend leaks, what creative fatigued, what's untested.

02

Rebuild

Funnel architecture and measurement set up to trust.

03

Test

Weekly creative and audience experiments, in-market fast.

04

Scale

Winners compound; learnings feed the next shoot.

Why 11 Minds

Media buyers who sit
next to the studio.

Creative on Tap

New ad creative every week from our own floor — no agency-to-agency waiting.

Closed-Loop Learning

Sales data decides the next hook, the next format, the next shoot.

Commerce-Aware

We see your stock and margins — spend never outruns the shelf.

Revenue Reporting

Dashboards in rupees and orders, not impressions and reach.

Stop renting reach.
Start buying revenue.

Get a free ads audit — we'll show you what's fatigued, what's untested and where the next 2× is hiding.